City’s First Dog Café Not Closing After All; Oscar Mayer Launching a Plant-Based Hot Dog

Image: Oscar Mayer

If you were saddened by a story that ran in these pages last month noting the imminent closure of Boris & Horton, a dog-friendly café in the East Village, some good news. The store, which planned on shuttering on Feb. 27 owing to high rent and other business costs, will remain open thanks to contributions from loyal customers totaling $250,000.

The owners — Logan Mikhly and her dad, Coppy Holzman — are now working with their landlords to renegotiate the leases.

Oscar Mayer Launching a Plant-Based Hot Dog

Speaking of dogs, Oscar Mayer parent Kraft Heinz and TheNotCompany, a Chile-based food-tech company backed by Amazon founder Jeff Bezos, are planning to release a line of plant-based NotHotDogs and NotSausages.

According to NBC News,

An analysis cited by Kraft forecasts the meat-alternative market to more than double by 2030. However, many meatless hot dogs and dinner sausages currently on offer have failed to capture consumers because of flavor and texture concerns, Kraft said.

‘We know people are hungry for plant-based meat options from brands they know and trust,’ Lucho Lopez-May, the CEO of The Kraft Heinz Not Company, said in a release. ‘In launching the joint venture’s first product in the plant-based meat category, we saw an opportunity to satisfy these consumer cravings, leveraging NotCo’s revolutionary AI technology and the power, equity, and legacy of the Oscar Mayer brand.’

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