Denny's Sticky Kicks

When Sir Edmund Hillary was asked why he risked his life to become the first human being to reach the summit of Mount Everest, his answer was “Because it was there.” But would someone please tell me why Denny’s, the casual fast food restaurant chain, has decided to release a line of sneakers made with real Denny’s syrup”? Needless to say, the shoes, which go on sale tomorrow, Dec. 17, is a limited edition.

If you want to get in on the action, point your browser to DinerDrip.com, Denny’s merch store, at noon. If you’re a Denny’s Rewards member, you will receive a special code to get in and order an hour earlier.

In case you were wondering, Denny’s Sticky Kicks (as the shoes are known) were created in collaboration with footwear designer, Mache. Dec. 17 was chosen as a release date because it is National Maple Syrup Day.

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