About a year ago, we reported on Tennessee Titans quarterback Will Levis’s propensity for taking mayonnaise in his coffee in place of milk or cream. The habit, which some might call strange, generated so much buzz that mayonnaise giant Hellmann’s inked a PR deal with Levis guaranteeing him a lifetime supply of the white stuff.
Now the young QB has taken his love of mayo to the next level. According to CNN, he and Hellmann’s have released a mayo-scented cologne called Parfum de Mayonnaise Will Levis No 8. The product carries a retail price of $8.
One might well ask who wants to smell like mayonnaise. That question is answered by sales of the product, which has been in such high demand that it is currently sold out, though Hellmann’s expects it to be back on shelves soon.
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